Mig Restaurant

Date: 21 Aug 2025

Location: Istanbul, Türkiye

Mig Restaurant is a Belgrade-based pizza and gelato venue that brings classic Italian flavors into a modern dining experience.

With recipes crafted by real Italian chefs, the brand delivers quality and simplicity on the same plate.

This approach appeals to both local and international palates, making Mig one of the city’s most unique taste destinations.

At Dada Istanbul, we built Mig’s brand foundation, corporate identity, and full visual language from the ground up.

The logo, color scheme, and typography were designed to blend the spirit of traditional Italy with a modern graphic touch.

From pizza boxes and menus to social media assets and in-store signage, we created a unified and cohesive brand system.

The design language aimed to create a fresh, energetic, and welcoming atmosphere. Simple color blocks, retro-inspired patterns, and playful typography reflected the warmth of the space. Every touchpoint conveyed the brand’s cheerful and flavor-driven spirit.

Menu and packaging designs were structured to be simple yet striking, emphasizing the product itself. The digital content style used appetite-triggering visuals and a natural tone of voice to communicate. This established both a visual and emotional connection between the brand and its audience.

Mig Restaurant reflects Dada Istanbul’s approach to simple yet powerful brand storytelling in gastronomy.

From corporate identity to digital communication, every layer was developed with a consistent and aesthetic tone.

Today, Mig has secured a strong place in Belgrade’s culinary scene as a contemporary and character-rich brand.